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design
adverting print web |
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| What
set you apart from the competition often comes down to an original
and innovative approach that derives from your company's unique
strengths. We engage in a concepting phase that serves to develop
an original look and feel, communication angle and approach
that will carve out a distinct market position for your company. |
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| We
begin the strategy phase by gathering the facts, confirming
project objectives and clarifying the scope of work. We determine
who the target audience is, what their needs and issues are,
and the task they want to accomplish. With an overview established,
the creative strategy is written based on information gathered. |
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| Once
architecture is complete, all the creative undergoes separate
stages of development including explorations, refinements, design
development application. Using the creative brief, additional
content is developed and archived for later integration. |
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| The
evaluation stage is specific to web. Once the site has been
approved, it is thoroughly tested for browser and other compatibility
issues, as well usability functioning. Necessary changes are
completed. Once the "finalized web-site" is signed
off, the site is ready for launch. |
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| Once
all designs are approved, print applications are proofed, built
and prepare for publication. Web sites are designed, developed
and all technical infrastructure is built. Printed artworks
are designed and ready for print. |
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